It was about time for an upgrade. These days, the drink aisle is all about function. Electrolytes, natural caffeine, added protein—you name it. But no matter how “optimized” beverages get, there’s one ...

Kool-Aid Hydration is a new sugar-free electrolyte drink mix available in tropical punch, grape, and blue raspberry lemonade, offering a functional twist on the brand's classic flavors. The mix ...

Kool-Aid is launching electrolyte packets made without artificial dyes and sugar. Parent company Kraft Heinz is trying to reverse slumping sales by modernizing many of its iconic brands. The U.S.